DataLink™ and CleanSlate™ help turf & pest control companies, agribusinesses, and trade associations collect, clean, and report on industry data without the manual labor. We solve your complex data needs so your focus can stay on your business.






We bring extensive expertise in the Turf & Ornamental and Pest
Control industries, giving us a deep understanding of this unique
sector. We offer a fresh, innovative approach to software
development, delivering solutions that provide real, cost-effective
value to our clients.
Our commitment is to create cutting-edge software tailored to the
specific needs of turf and pest control businesses, helping you stay
ahead in a competitive market.
At Data Honey, we leverage decades of hands-on experience in the
agribusiness sector, working with nearly all major chemical
manufacturers and retail/distribution networks.
Our deep understanding of the industry’s unique challenges and
opportunities empowers us to connect data across systems,
providing actionable insights and solutions that help you better
understand and grow your business. Count on us for unwavering
support throughout the entire season.
We specialize in efficiently collecting industry trade data to deliver valuable insights to association members. We understand the primary
goal of an association is to return value to their members.
Our solutions are focused on secure collection, timely reporting, and compliance with disclosure requirements. We can help you empower your members and stakeholders with
invaluable insights for making well-informed decisions.
A single provider for a breadth of services, all integrated under a single umbrella
Data Honey's custom built offerings to aid your business

Automate product and customer matching with AI
Make data collection and reporting a breeze
DataLink™ is a web-based data collection and reporting platform built for agribusinesses and trade associations. Your members upload Excel files or key data in directly, and DataLink turns it into a database you can access, report on, and visualize with Power BI. DataLink helps increase your productivity and member satisfaction by making data reporting easier.

Design your own Excel templates.
DataLink will automatically create the database you need.

With your templates loaded, you can either upload your Excel file or key your data right into DataLink directly.

With all your data digitized, you and your users can access your data from anywhere.

DataLink can be customized to look like a part of your website.

Encrypted at rest and in transit, your data will always stay your data.

Let us take on hosting for you by putting your data into Microsoft Azure. Need to host yourself? No problem.
Matching thousands of product descriptions to your master data by hand can take a team days,
and every typo or judgment call introduces errors. CleanSlate™ does the same work
in minutes, with up to 97% accuracy.
CleanSlate™ is a machine learning-driven tool that automates text classification.
We originally built it to predict product master keys from product descriptions, but it
classifies any text efficiently across industries. Upload your data, train a model, and let
CleanSlate™ handle the repetitive matching, so your team can focus on the work
that actually needs their judgment.

Match products across catalogs, distributor lists, and point-of-sale files to your master product list, even when the descriptions don't match word for word

Match customer records across datasets using geographic data, catching duplicates and connecting accounts that name matching alone would miss

Pull structured attributes out of free-text product descriptions, turning messy text into clean, consistent data you can report on

Start with a partial description or code and CleanSlate™ fills in the complete product details from your master data

Automatically categorize customers by type and segment, so your reporting and analysis start from clean, consistent groupings

Encrypted at rest and in transit, your data will always stay your data.
We think you'll be pleasantly surprised
Above all things, we will do the right thing.
That means giving you advice we believe in, even when it reduces our profits. We will tell you when a smaller solution will do the job, or when a problem can be fixed without us. It means helping our employees grow into their potential, even if they grow beyond our company.
When everyone knows that do-the-right-thing is the first and most important goal, problems become opportunities. Our clients trust us, and our team is focused on a mission everyone believes in.
That rule is how we define success at Data Honey, and it's why our clients stay with us season after season.
DataLink will solve your data collection needs and allow you to focus on deriving meaning and insights from your data.
DataLink gets your data out of Excel and into a database you can access directly.
Our reporting features are great, but keeping you close to the data is how you will maximize your data's value.
CleanSlate™ simplifies the tedious process of text
classification, saving your business time and reducing
costly errors. By automating product key mapping and
text classification through machine learning,
CleanSlate™ delivers fast, accurate results with minimal
human intervention. It handles product cross-referencing,
geo-based customer matching, feature extraction from
free-text descriptions, product detail lookup, and customer
classification, ensuring consistency and precision while
your team focuses on strategic, high-value tasks.
What this means for you is improved operational
efficiency, significant cost savings, and enhanced data
accuracy. CleanSlate™'s user-friendly interface makes it
easy for both technical and non-technical users to
upload data, test models, and generate classifications,
streamlining your workflow from start to finish. By
automating these labor-intensive processes,
CleanSlate™ helps your company stay competitive while
ensuring your data is always actionable and reliable.
At Data Honey, our mission is to provide a simple, stress-free path to
actionable data. We specialize in seamless data collection,
normalization, and presentation, ensuring your business runs more
smoothly without compromising quality. Our solutions are designed
to make life easier for you and your team.
With decades of expertise in turf, pest control, agriculture, and trade
associations, Data Honey is uniquely positioned to tackle the
industry’s biggest challenges, ensuring the success of our customers.
Our team is built on the principles of empowerment, focusing on
autonomy, mastery, and purpose. We embrace the freedom to
eliminate unnecessary complexity, the drive to master our craft, and
the purpose of delivering meaningful work that creates opportunities
for others.
At Data Honey, we believe the customer should be able to speak directly with your team. No complicated phone trees.
When you subscribe, you will be supplied a team support phone number.
Prefer text? No problem.
Can't fit it on a text? Email us at support@datahoney.com.
Start with a demo. We'll walk you through DataLink™ or CleanSlate™ using
examples from your industry, answer your questions, and talk honestly about whether
our tools fit your needs.
Email sales@datahoney.com or
call us at (703) 819-2752 to set one up.